COMPLETE MIND THERAPY (CMT)
Well my dear student, our time together is almost at an end, and your initial education in all areas of hypnosis is almost complete.
Now the reason I say “initial” education is because you will learn far more from the university of life and through the medium of hands on practical experience than any training course could ever teach you.
That is not to say that your academic study should end. Indeed at the rear of this, the final manual you will find a recommended reading list which you are advised to follow in order to further your studies as you also put the contents of this course to use and therefore start to earn as you learn.
This course in Complete Mind Therapy will without doubt, through its unique combination of audio tape, video tape and printed instructional material have taught you more about the stage hypnotism and mind therapies industry than many, if not most all so called established stage performers and therapists will ever know about the subject, so I assure you that you may proceed with the greatest of confidence in your new found skills at all times.
Prior to teaching you the concept and operation of a Complete Mind Therapy session, I would urge you to consider the very true fact that personal hands on training with an experienced expert of their craft is by far the easiest and most effective way of learning a new skill and hypnosis is no exception.
As detailed in the rear of the course prospectus as a student of the Complete Mind Therapy Course, discounted personal one to one training courses with me your head tutor, Alex Leroy are available in order that you can learn through hands on demonstrations, exercises and experience.
Those of you seriously wishing to pursue a career in stage hypnosis and/or hypnotherapy are without doubt advised that eight hours in my company (from 10am until 6pm) on the day of your choice would not only be the learning experience of a lifetime but would also be an excellent chance to ask me any questions you may have.
So in short, your hypnotic success, competence and knowledge are 100% certain if you follow this 12 step plan as follows:
1. Read, study and absorb all 12 CMT course manuals
2. Watch, study and absorb both the CMT course videos
3. Listen to, study and absorb all 12 CMT audio instruction tapes
4. Complete and return your test paper and await your results
5. Upon receiving your successful exam results your diplomas are issued
6. You are then granted membership to the Association of Professional Hypnotherapists and Psychotherapists
7. You are also granted membership to The Professional Organisation of Stage Hypnotists
8. Start your advertising campaign and begin to earn as you learn
9. At this point, when you can afford the fee of £97, you are advised to order your personal copy of The Hypnotist Bible by Delavar, which in itself is a complete advanced training course in both stage hypnosis, hypnotherapy and related subjects, written by the man who taught me, your teacher, amongst many others, including a certain top television hypnotist
10. Continue to earn a substantial income and earn as you learn
11. When you have saved sufficient funds, eight hours of personal one to one training in my company, at the rates shown in the rear of the course prospectus, would be an excellent investment
12. Continue to earn as you learn by way of the recommended reading list, as detailed at the rear of this manual
By following this 12 point guide to success, you will undoubtedly become one of Britain’s most knowledgeable and expert hypnotists, able to enjoy an income and lifestyle that others only ever dream of.
And don’t forget that at all times our unique video support service as described in the prospectus is available, along with our full customer support service, which is but a letter, phonecall or fax away.
To remind you the direct contact telephone and fax number for the Mindcare Organisation UK is: 0700 900 1215.
All correspondence can be sent to: The Mindcare Organisation UK, Prospect House, P.O. Box 12, Huddersfield. HD8 9YP.
We encourage all course students to both follow our 12 point guide to success to the letter and also to keep us posted on your continuing success within our fascinating industry.
We look forward to receiving videos of your shows and details of your success with therapy clients and with your permission would like to make these examples available to your fellow colleagues and course students.
Now without further ado, I shall explain the concept of Complete Mind Therapy. As I do, please bear in mind that whilst the printed content of this course may seem to have been heavily dominated with Stage Hypnotism training, in fact, each and every method, ploy and technique you have learned throughout this course is of use both on stage and within a therapeutic context. So please remember this most important point at all times.
What follows is the structure of a one hour complete mind therapy session, which when followed in this order will produce excellent results at all times.
Use this format for all your one hour long Complete Mind Therapy sessions and due to it’s unique structure you will be able to treat any and all problems presented to you with just one single one hour session and the audio tape which you give the client on completion of their session.
1 Advertise to obtain your clients
2 Client shows up for session
3 Get the relevant fee off them now
4 Obtain rapport over a cup of tea
5 Obtain total belief and expectancy by your professional office and personal appearance
6 Ask the client to answer all pre – session questions
7 Do follow your thumb with your eyes, suggestibility test and anchor the cure to successful completion of this test
8 Induce trance via physical relaxation method and then counting backwards from 300 method
9 Deepen trance via staircase of relaxation
10 Deepen further by image of bed/sleep
11 Deepen further by dream/blackboard method
12 Ego strengthening therapy
13 The Necessary therapy
A. Anchor good time of life feelings to finger and thumb action
B. Ruler to 100% confidence
C. Ruler to 100% willpower
D. Ruler to 100% self image/esteem
E. Ruler to 100% relevant to actual problem the client has
F. T.V set get rid of the past visualisation
G. Mirror stare to instil new feelings and behaviour as reality
H. Direct suggestion therapy
I. Pain and pleasure suggestions
J. Repeat of direct suggestion therapy
14 Implant major post hypnotic suggestion
15 Awaken the client from trance
16 Give them their tape and any other information
17 Say goodbye to them and prepare for your next client to arrive
These are the 17 sections which go together to make the whole, which is a Complete Mind Therapy session. The structure is such that we have combined together the most effective elements of counselling skills, psychotherapy, suggestion therapy, aversion therapy, creative visualisation, noesitherapy, sports psychology and in fact all 14 areas which this course teaches are combined with an emphasis on neuro linguistic programming or as it is sometimes called neuro associative conditioning (N.A.C.), to give us a one hour long approximately session, which is so effective, that in my personal experience, only one session is necessary to cure the clients problem forever. If they do need some back up therapy later, they can then of course just listen to the audio tape which you have given them. I shall now explore each of these 17 separate sections which make up the whole and explain how to carry them out for greatest success.
Advertising has been touched on before but here is some further advice.
By far the most effective way to obtain clients is by word of mouth advertising, which will be generated for you at no charge by past clients which you have successfully treated, but of course you need some clients first for word of mouth advertising to start happening.
Upon passing the exam which leads to you receiving your diplomas for this course, you are advised to obtain a black and white matt finish photograph of yourself, apparently hypnotising someone in the usual cliched stage hypnotist manner. This is then sent along with a press release typed in double spaced format on single sided white A4 paper, explaining that after a comprehensive course of study, with the Mindcare Organisation UK, you have passed exams and have now been accepted as a member of both The Association of Professional Hypnotherapists and Psychotherapists and The Professional Organisation of Stage Hypnotists. Whilst now being the ONLY Complete Mind Therapist in your local area able to help people with all their habits, fears, phobias, emotional problems, pain control and other areas. This photograph and press release bearing your contact details are sent to the features editors and news editors of all your local and regional newspapers and magazines, often leading to a large write up promoting your business, which costs you nothing whilst generating lots of clients. This approach can also be used with local and regional radio and TV stations, leading to feature interviews on their news and entertainment shows, which costs you nothing and leads to more clients. Those who are ambitious can do this on a national level with TV radio and press, leading to stardom, appearance fees and more clients for your business. Talk shows such as Kilroy, Vanessa, This Morning and many others are always looking for interesting guests and subjects to feature and this may as well be you.
The general rule of thumb, is that on a local/regional level you do all TV, radio and media interviews for free. Whilst those on a national level will always involve all your out of pocket and travel expenses being paid, along with an appearance and/or interview fee being paid to you also.
The next best way to get clients at NO cost, is to offer FREE lecture demonstrations of your hypnotic skills to local women’s groups, lions clubs, Masonic lodges and other special social clubs of these kinds. Doing these FREE lecture demonstrations costs you nothing and will usually lead to many sales of your audio hypnotherapy tapes on the night and also to bookings for your sessions in person.
Another excellent way to get started at NO cost, is to offer some local venues a FREE stage hypnotism show, which both gives you a chance to rehearse your new stage show and the show itself will lead to paid bookings for other shows, sales of your hypnotherapy tapes on the night and of course, bookings for personal one to one sessions.
Handing your business card to each and every person you meet by way of introduction will rapidly get your name circulated around the community and ultimately lead to many bookings. With business cards available as cheaply as £25 for 1000, from companies advertising in Exchange and Mart, this also is a practically no cost way to get your business kicked off.
Other low cost and effective ways to obtain clients, include having some A5 size leaflets advertising your services printed, then visit all your local libraries and place a folded up leaflet into each and every book on the shelves of the self help, psychology and health sections. People borrowing these kinds of books tend to have problems and/or health complaints they wish to sort out and as such, are red hot leads for you to target, very often leading to bookings.
A classified advert in your local and regional papers, whilst being very cheap to run, can generate 100’s of clients, especially if the advert is worded as follows:
FREE HYPNOTHERAPY AND PSYCHOTHERAPY, AVAILABLE FROM ESTABLISHED PROFESSIONAL MIND THERAPIST. FOR FREE SESSION CALL XXXXX XXXXXX. SINCERE HELP FOR ALL PROBLEMS.
This advert of 20 words is placed under the Personal Services section of the Classified adverts. As the advert offers the reader a free session, you will get loads of calls and when the potential client calls you explain that most therapists take around three sessions to treat people at an average of £40 per session, which would cost them around £120 at least. However, as a special offer, if they book now, they can have a FREE session of Complete Mind Therapy, which is so powerful and effective that only one session is needed, which immediately saves them around £80 at least. On top of this instant saving, you’ll give them the session FREE of charge, just so long as they purchase the back up audio “Hypnotheratape” for the special price of just £39.95. This means you end up getting just 5p less than the normal cost of your sessions anyway and most all callers will book, as they think they are saving lots of money, getting something for FREE and getting a discount on the back up tape. Which means all in all, they feel they are getting a bargain and so book there and then. Believe me, this classified advert offering FREE sessions will generate you your income of a substantial nature on a weekly basis. Each advert placed will pay for itself many times over, so the more local and regional papers you advertise in, the more money you’ll make in the shortest space of time possible. As mentioned before, in the long term, it’s worth having a display advert in your local areas Yellow Pages. This display advert, should be as big as those which other therapists are running and there are a few things which will ensure you get all the business. These are, to have a photo of yourself upon the advert as it adds a personal human touch, mention upon the advert your Professional Association memberships, state that you offer FREE Complete Mind Therapy sessions for ALL problems and offer them a FREEPHONE number to call you on. People will always call a freephone number first before paying for a call, especially if it’s on the advert offering FREE therapy sessions, which of course, yours will. The final thing to improve your advert response, is to name you business something such as, ABC Hypnotherapy, so that your business appears at the top of the alphabetical list and so is seen first. You are also advised to obtain your FREE lineage entries in both you local Thompson Local Directories, and within the Yellow Pages, as again, this costs nothing for a lineage ad and it does generate some extra enquiries.
It’s also worth writing to your regional head office of both B.U.P.A. and your areas N.H.S area healthcare authority, requesting that you are granted a B.U.P.A. and N.H.S. provider number respectively. They will send you all necessary forms and there is no charge to obtain your provider numbers, which once obtained and listed on all promotional materials, helps to attract more clients, as B.U.P.A members will know they can claim on their healthcare insurance to pay for the session. Also doctors will know they can refer people to you on the N.H.S. as you have the N.H.S. provider number. Bearing this in mind, once you have obtained both provider numbers, which costs nothing, it is worthwhile sending a letter of introduction, along with your advertising leaflets, to all the doctors and dentists surgeries in your area, who may then refer clients to you and so increase your business.
A little common sense will reveal numerous other no cost or low cost advertising methods, which do lead to 100’s of clients. A last few examples to set you thinking on the right track are as follows:
· Place cards on supermarkets “For Sale” boards, using the FREE sessions ploy detailed earlier.
· Place cards on newsagents notice boards all over your local area, again using the FREE ploy. ...
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