Strategies-for-E-Business-Creating-Value-Through-Electronic-and-Mobile-Commerce-2004-ISBN0273688405.pdf

S TRATEGIES for e - B USINESS

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S TRATEGIES for e - B USINESS

Creating Value through Electronic

and Mobile Commerce

Concepts and Cases

TAWFIK JELASSI

ALBRECHT ENDERS

Pearson Education Limited

Edinburgh Gate

Harlow

Essex CM20 2JE

England

and Associated Companies throughout the world

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First published 2004

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ISBN 0 273 68840 5

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