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The Photographer's Guide to Making Money: 150 Ideas for Cutting Costs and Boosting Profits
150 Ideas for Cutting Costs
and Boosting Profits
Karen Dórame
AmherstMedia ®
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About the Author
As a trainer for Special Kids Photography of America, Karen Dórame teaches workshops to attendees whose pro-
ficiency levels range from just entering the professional scene, all the way up to Master Photographer and Crafts-
man level. Questions asked by those new to the business led Karen to explore the challenge of collecting helpful
money-saving (resulting in money-making) advice from skilled professionals who have learned the business
through years of schooling and experience.
View the companion blog to this book at:
Check out Amherst Media’s other blogs at:
Copyright © 2009 by Karen Dórame.
All photographs by the author unless otherwise noted.
Photographs on front and back cover by Karen Dórame.
All rights reserved.
Published by:
Amherst Media ®
P.O. Box 586
Buffalo, N.Y. 14226
Fax: 716-874-4508
Publisher: Craig Alesse
Senior Editor/Production Manager: Michelle Perkins
Assistant Editor: Barbara A. Lynch-Johnt
Editorial Assistance by John S. Loder and Charles Schweizer.
ISBN-13: 978-1-58428-257-0
Library of Congress Control Number: 2008942243
Printed in Korea.
10 9 8 7 6 5 4 3 2 1
No part of this publication may be reproduced, stored, or transmitted in any form or by any means, electronic,
mechanical, photocopied, recorded or otherwise, without prior written consent from the publisher.
Notice of Disclaimer: The information contained in this book is based on the author’s experience and opinions.
The author and publisher will not be held liable for the use or misuse of the information in this book.
Front cover— Teen model Kailee Gow
was photographed as part of a lighting
class led by Carl Caylorat Image Explo-
rations, a PPA Affiliate School in Victo-
ria, BC. Photo by the author. Above— A
great hat collection can decrease your
costume or wardrobe costs. See tip #137
for more money-saving, wardrobe build-
ing strategies. Photo by Stacy Bratton.
27. Photography safaris and short-term photo schools
Clever birth announcements make great
add-on portrait products that will in-
crease your profits. Photo by the author.
Use simple artistic enhancements to
take your portraits from ordinary to
extraordinary and watch your profits
grow. Photo by the author.
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You can create this light modifier for
less than a dollar. See tip #64 for de-
tails. Photo by the author.
83. Business cards are a waste of money if the type and pictures
are too small . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .62
99. Create public service/community awareness displays and
Shop lights can serve as studio lighting
units when coupled with light modifiers.
Photo by the author.
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